Mobile Phones :: Technology, Marketing

Mobile phones are reaching whole around the world and will dramatically change to express the new lifestyle of people (Friedrich et al 2009; Xinze, 2008). Such technology has made more and more everybody be reachable (Marez et al. 2007). The mobile penetration and adoption are almost 100% in western countries and several Asian countries (Netsize, 2007; The Economist, 2005). This phenomenon is the ubiquitous revolutionary helped in the adoption and distribution of mobile commerce since it allows marketing activities tailored to actual customer needs and tastes (Barutà §u, 2007), and more precisely targeting customers by using face-to- marketing communications person compared with impersonal and mass media (Carter, 2009;. Shaw et al 2001). An incredible number of innovations introduced annually, and the rapid technological developments (Easingwood and Koustelos, 2000), is also changing the advertising philosophy (Barwise & Farley, 2005), leading businesses to accept mobile marketing s trategy as a way to their advertising messages broke through the clutters (Zhang and Mao, 2008). Once students complete mobile marketing provides marketers with a real chance to get a high response rate compared with traditional media (e.g. Wood and SONI, 1991). The justification for this is that people within the mobile telephone network marketing as customers, firms, advertising agencies, marketers and brands to interact with each other in the more creative and fashionable way unlike before (Hanley and Becker, 2009). Recent statistics show that mobile marketing budgets, specifically and more than 11 billion by 2011 mobile advertising rising from nearly 1 billion in 2007 (Leek and Christodoulides, 2009; O'Shea, 2007), since both expected to mobile subscribers will surpass 4 billion by 2011 (Higginbotham, 2009). Other research results show that about 22% of businesses using online advertising as a tool to promote the real efforts has to do mobile marketing (Ask, 2006). In the Middle East, especially in Jordan, there are four mobile service providers, and the number of subscribers more than 6 million, slightly more than the population numbers. In percentage terms, the mobile penetration in Jordan 101% compared to the population (The Times Jordan, 2009). In addition, according to the Telecommunications Regulatory Commission, the internet penetration in Jordan reached around 30% in 2009 and is expected to more than 50% by 2010 (The Times Jordan, 2009). However, although the market is rapidly maturing mobile in many Western European countries, the infant is still in many Asian countries and the Middle East. In addition, most of the previous studies examining marketing in mobile western context, and little attention are paid to the investigation of this strategy in the Arab world.

Proficiencies of Human Resources Manager Essay

HR Proficiency: Employee selection, training and compensation falls under this proficiency. It represent traditional knowledge and skills in those areas. †¢Business Proficiency: A Human Resource Manager has lots of duties and responsibilities. To assist top level manager for formulating strategies a HR manager should be familiar with strategic planning, marketing, finance, production, etc. Those knowledge will help top level manager to formulate new strategies for the company. †¢Leadership Proficiency: A HR Manager should posses Leadership Quality. This is must for a HR Manager. They need to have the ability to control and manager a team and lead the workforce toward a specific goal. HR managers also need to aware about modern changes and will lead the team as it permits. †¢ Learning Proficiency: Without learning nothing can be achievable. A HR manager must learn new things and need to be updated as time passes. Technologies are changing rapidly, learning proficiency will help to cope up with this changing environment and control the workforce in an effective way. He or she must have the ability to stay abreast and apply all the new technologies and practices affecting the profession. For Example is Perusahaan Listrik Negara (PLN), their recruitment involving a series of test and selection. After they are recruited to PLN, they received training in order to make them professional that have integrity, proactive, skills and have experience along with strong mentality. To ensure that the new recruitments are capable, effective & up to the standard that PLN set. And that this will be affected for the future of PLN itself.

Literary Analysis Death in Frankenstein Essays

Literary Analysis Death in Frankenstein Essays Literary Analysis Death in Frankenstein Paper Literary Analysis Death in Frankenstein Paper Essay Topic: Frankenstein Mary Shelleys Frankenstein, death is a major theme. Each death in the story affects Victor Frankenstein differently. The death of Victors mother and her dying wish sets the mood of the story. The murder of his brother William causes him to feel devastation. The execution of Justine and the guilt Victor feels over not trying to intervene on her behalf to prevent an unjust sentence. Clervals assassination causes Victor to be ill for two months. The killing of Elizabeth on their wedding night was the worst of all for Victor. The death of Victor’s father, shortly after Elizabeth’s death, and the painful memories he must leave behind which leads Victor to go after the monster to destroy it. As Victor’s mother is on her deathbed, she sets a gloomy mood to the story. Her final wish for Victor and Elizabeth, â€Å"My firmest hopes of future happiness were placed on the prospect of your union.† pg. 28. His mother died calmly and this filled Victor with despair and grief. His own mother, that brought him into this world is dead. Who wouldn’t that upset? After that he comes to a conclusion that he still had duties that he ought to perform. So because of this event, Victor departed for his trip to Ingolstadt which is the start of the journey where Victor wants to learn about human anatomy, has the idea of creating something and bringing it to life, and when things go dreadful. The search for Victor’s missing brother William went until nightfall. Early the next morning they found William, a boy who was healthy and active, lying motionless on the ground. He had fingerprints and markings on his neck. Elizabeth unjustly accused herself of being responsible of William’s death because he teased her to let him wear a valuable miniature that was possessed by Victor’s mother. She believed that this tempted the murderer to take it from William and strangle him so he couldn’t tell. This all being told in a letter, filled Victor with devasta

10 Critical Essay Topics on the Dangers of Antibiotics

10 Critical Essay Topics on the Dangers of Antibiotics Before you set everything up for writing a critical essay about antibiotics and their negative effects, you should make sure you know what you are talking about. Here are ten facts that will help you find your footing in this complicated topic. 1. Antibiotics Kill both Harmful and Useful Bacteria Indiscriminately Surely, antibiotics have saved the lives of millions of people by eliminating the pathogenic bacteria that are the cause of vast majority of infectious diseases. However, we should remember that human intestines naturally contain around 100 trillion bacteria that are not only useful but essential for our well-being. Using and especially overusing antibiotics may throw the delicate balance out of whack, causing a wide range of syndromes ranging from annoying to fatal. 2. Drug Resistance To put it simply, the more we use antibiotics, the more resistant bacteria grow. As a result, physicians are forced to prescribe either more potent and therefore toxic antibiotics, or larger doses of them. This both poisons the patient and makes the bacteria even more resistant to treatment. Today the world healthcare industry is growing more and more alarmed by the perspective of post-antibiotic world terrorized by â€Å"superbugs† – pathogens that are no longer treatable by antibiotics. 3. Fatal Diarrhea Cases in Children In most cases, a common cold is caused by viruses, not bacteria, which means that antibiotics are useless against it while still causing side effects. Recent CDC studies show that children given antibiotics to treat upper respiratory infections are far more susceptible to C. difficile – bacteria causing severe diarrhea, dehydration and, in extreme cases, death. This infection is quite dangerous as it is, but especially lethal for little children, and antibiotics may give it a greenlight. 4. Increase in Drug and Hospital Costs Let’s not forget about economic ramifications of the growing drug resistance in bacteria. As old antibiotics grow less efficient, a need arises in new, more potent drugs or alternative methods of treatment. These had to be researched, tested and put into production, which requires time and colossal amount of resources. As a result, treatment of a drug-resistant infection is not only more difficult, but longer and more expensive for the patient. 5. Powerful Side-Effects Even relatively harmless penicillin carries a number of dangerous and potentially lethal side-effects, the most important of which was severe allergic reaction that happens from 1 to 4 occasions per 10,000 administrations. More modern antibiotics can cause the same and much more. Macrolide antibiotics such as Azithromycin may cause arrhythmia and cardiac arrest, the same goes for quinolone antibiotics such as extremely popular Levaquin. Chloramphenicol sometimes causes severe aplastic anaemia, and it is just a drop in the ocean. 6. Antibiotics May Cause Weight Gain It is common knowledge that antibiotics promote weight gain in livestock, which is why food producers generally include them into the diets of their animals. Somehow, most people fail to extrapolate that they should have a similar effect on humans – and some recent studies indicate that it is really so. Children who were prescribed antibiotics seven or more times between the ages of 3 and 15 on average weigh about 3 pounds more than those who didn’t receive antibiotics. It is not clear why this happens; probably because antibiotics wipe out healthy bacteria living in the gut and change the way food is broken down and processed. 7. Development of Food and Other Allergies By changing the natural micro flora of human intestines, antibiotics can lead to the development of food allergies. Moreover, exposure to antibiotics at an early age leads to significantly increased risk of developing allergies in adult life. This becomes especially noticeable if one is subjected to more than 2 courses of antibiotics during the first year of life. Again, the reasons are unclear but possibly connected to the disruption of normal gut flora. 8. Antibiotics Ruin Our Immune System Humans have co-existed with bacteria for millions of years, and our immune systems have developed to keep infection at bay. By habitually dousing every small ailment with antibiotics, we suppress our own natural ability to fight off diseases. As a result, when one finally encounters a really dangerous disease, one’s natural immune system may turn out to be powerless to deal with it. 9. At Least Some Antibiotics Lead to Chronic Illness Although antibiotics are supposed to kill bacteria while leaving human cells intact, some studies show that it is not always the case. Fluoroquinolone antibiotics such as Levaquin, Cipro and Avelox have been discovered to deplete mitochondrial DNA, damage cellular lipids and cause massive amount of oxidative stress within the gut. In the long run, they lead to a long list of symptoms ranging from tendon rupture and peripheral neuropathy to psychiatric problems and extremely complex and unpleasant Fluoroquinolone Toxicity Syndrome. 10. Not Completing a Course of Antibiotics Is Worse than not Starting It at All If you’ve started a course of antibiotics, you should complete it. Otherwise the disease is likely to return, and this time it will be much harder to treat. It will be less likely to go away on its own accord, and will probably require another, more potent antibiotic to get rid of it. Of course, antibiotics save lives every day. However, the way we use them today is far from what they are intended for. By treating trivial illnesses with this potent medication we feed bacterial drug resistance, which is a much more real and universal danger to human race than terrorism or nuclear war. If you need to write a critical essay but don’t know how, have a look at these writing tips. But if you have problems particularly with selecting the best topic for your essay in this field, check out the prepared topics on the dangers of antibiotics. Spend a minute on looking and save hours of searching and brainstorming. References Andrews, K.T., G. Fisher, T.S. Skinner-Adams. â€Å"Drug Repurposing and Human Parasitic Protozoan Diseases.† International Journal for Parasitology: Drugs and Drug Resistance 4.2: 95-111. Print Brannon, Shannon. â€Å"I’m on a Life or Death Warning due to Antibiotic Resistance†. The Guardian. Nov. 18 2015 Gardiner, Beth. â€Å"Taking on the Superbugs†. The New York Times. Oct. 19 2015 Tavernise, Sabrina. †White House Meeting Elicits Pledges to Reduce Antibiotic Use†. The New York Times. Jun. 2 2015 Tran, Mark. â€Å"’Last Resort’ Antibiotics Pose Growing Threat to Healthcare, Report Warns†. The Guardian. Nov. 16 2015 Stone, Judy. â€Å"Common Antibiotics Cause Arrhythmias, Death and Everything Else†. Forbes. Nov 9 2015 Visit our writing service to buy a critical essay online. You will get a superior-quality custom critical paper written from scratch!

Free Essays on Queen Elizabeth I

Elizabeth I was born on September 7, 1533 at Greenwich Palace near London. Her father was England’s King Henry VIII; her mother was the king’s second wife, Anne Boleyn. Elizabeth had an older half-sister, Mary, who was the daughter of the King’s first wife, Catherine of Aragon. As Henry VIII’s second eldest child, pushed back to third in line for the throne by the complex politics of the period, Elizabeth was a master of political science. According to â€Å"Elizabeth I (1558-1603AD)† from Britannia Online, she had a very practical education in political intrigue – and the fine art of political survival. She came in 1558 to the royal throne and inherited her father’s supremacist view of the monarchy, but showed great wisdom by refusing to directly provoke Parliament. Elizabeth acquired undying devotion from her advisement council, who were constantly puzzled by her habit of waiting till the last minute to make decisions. She proceeded to give England 45 years of strong government, moderate religious policies, and unexplained prosperity (â€Å"Elizabeth I (1558-1603)†). Elizabeth was glorified by poets and artists as Gloriana, the Virgin Queen. With the help of fine c lothes, jewels and cosmetics, the vain queen maintained a glamorous image despite her advancing age. There are surprisingly not many descriptions of Queen Elizabeth I. There was however, in 1557, a description given by Giovanni Michiel in his report to the Venetian Doge and the Senate on Queen Elizabeth’s features when she was Princess at the age of twenty-three. He stated that, â€Å"her face is comely rather than handsome, but she is tall and well formed, with good skin, although swarthy; she has fine eyes† (Strong, pg.19). It was not until 1596, forty years later, when an Italian visitor, Francesco Gardening, described her as â€Å"short, and ruddy in complexion; very strong built† (Strong, pg. 19). An agent of Henry IV’s, refe... Free Essays on Queen Elizabeth I Free Essays on Queen Elizabeth I Elizabeth I was born on September 7, 1533 at Greenwich Palace near London. Her father was England’s King Henry VIII; her mother was the king’s second wife, Anne Boleyn. Elizabeth had an older half-sister, Mary, who was the daughter of the King’s first wife, Catherine of Aragon. As Henry VIII’s second eldest child, pushed back to third in line for the throne by the complex politics of the period, Elizabeth was a master of political science. According to â€Å"Elizabeth I (1558-1603AD)† from Britannia Online, she had a very practical education in political intrigue – and the fine art of political survival. She came in 1558 to the royal throne and inherited her father’s supremacist view of the monarchy, but showed great wisdom by refusing to directly provoke Parliament. Elizabeth acquired undying devotion from her advisement council, who were constantly puzzled by her habit of waiting till the last minute to make decisions. She proceeded to give England 45 years of strong government, moderate religious policies, and unexplained prosperity (â€Å"Elizabeth I (1558-1603)†). Elizabeth was glorified by poets and artists as Gloriana, the Virgin Queen. With the help of fine c lothes, jewels and cosmetics, the vain queen maintained a glamorous image despite her advancing age. There are surprisingly not many descriptions of Queen Elizabeth I. There was however, in 1557, a description given by Giovanni Michiel in his report to the Venetian Doge and the Senate on Queen Elizabeth’s features when she was Princess at the age of twenty-three. He stated that, â€Å"her face is comely rather than handsome, but she is tall and well formed, with good skin, although swarthy; she has fine eyes† (Strong, pg.19). It was not until 1596, forty years later, when an Italian visitor, Francesco Gardening, described her as â€Å"short, and ruddy in complexion; very strong built† (Strong, pg. 19). An agent of Henry IV’s, refe...

Technology and Capitalism Essay Example | Topics and Well Written Essays - 1000 words

Technology and Capitalism - Essay Example This advertisement peg for his discourse allowed Hochschild to strongly argue that American society is currently being flooded by goods and services that promises people – busy people – of saving their precious time. Meanwhile, Sherry Turkle discourse on technology in Alone Together reinforced this take on capitalism today by explaining how tools and machines such as the Internet, personal computers, mobile phones and gadgets all became indispensable in modern way of life. Capitalism and Efficiency The concept of efficiency has been put forward in Hochschild’s culture of time (184). The argument is that in modern America, people are faced with the time dilemma. Most individuals have to balance personal/family life with work and career and all things in between. Here, the experience of American mothers was used as an example. With the Quaker Oats ad, it was depicted how mothers find it extremely challenging to spend quality time with their children when their job and occupations are also vying for an equal degree of attention. Hochschild identified that breakfast cereal – as suggested by its marketer – emerged as the solution for the dilemma. Modern capitalism made this possible. The oat brand is delicious and healthy, solving several problems for children as it provides a quality mother-child experience at the breakfast table and solves the child’s requirement for attention, love and well-being. The deliciously prepared oat meal, which any child will supposedly love is seen to qualify as sufficient for parents in order for them to let their children know they are loved and taken cared of. Finally, the oatmeal and the ease in its preparation provided the mother an opportunity to lessen time spent at home so she could be at her work or at her appointment on time. Turkle’s discourse on technology further explained Hochschild’s conception of time, efficiency and the permeation of goods and services that cater to the past two variables. She used technology and how it affected the lives of people today as the basis for her insights. The analogy is that technology has successfully ingratiated itself in the lives of people today because it addresses their main vulnerabilities. For instance, Turkle argued that people today are lonely and technology provides a convenient and perfect answer by providing an illusion of companionship without the demand for friendship (263). The pattern is clear: people are becoming dependent on the goods and services that can meet their demands for time and efficiency. The consequence is that people are increasingly substituting them for what is real. Substitution In Hochschild’s observation, people still value the conventional concepts of human relationship such as the family. Here, work and all other preoccupations are supposedly being undertaken in order for the family to survive and, do so comfortably. Ironically, this brings them further to it because the culture of work relegated family as a mere ideal, separate from what is real. To many people, wrote Hochschild, family is important morally and that they certainly cherish such ideal but â€Å"we don’t link what we think with what we do,† or we often say at work that we â€Å"don’t walk the talk at home (186). This perspective – the encapsulation of family as a mere ideal - supposedly make people reconcile the dilemma of the competing meanings in modern capitalism and its impact on modern necessities to traditional concepts such as the family. With technology, Turkle, provided several examples to this emerging preference for illusion and the substitution of goods and services for what is real. She pointed out, for instance: Some people are looking for robots to clean rugs and help with the laundry. Others hope for a mechanical bride. As sociable

Asbestos in Industry Case Study Example | Topics and Well Written Essays - 250 words

Asbestos in Industry - Case Study Example Many of the individuals who were directly affected by the asbestos also unknowingly affected other people who are close to them. This of course led to Johns-Manville and other asbestos production and manufacturing companies to declare bankruptcy due to being sued overwhelmingly because of the deaths of their workers and its effect on those related to them. As much as it tried to lobby for aid from the US government, that did not work to their desired result. In my opinion, the responsibility really falls on the managers and shareholders of the Johns-Manville Company and the other asbestos producing and manufacturing companies. In the first place, it should be understood that they are aware of the products that they are producing and its effects on others. They are most likely aware of the risks involved to the employees and other individuals who are working in an asbestos filled environment. The indemnity should be carried out by the managers and the shareholders of these asbestos companies. At the same time, considering the massive amount of lawsuits against these companies that drove them to bankruptcy, a legal limit should be imposed on the amount of lawsuits that should be settled against them. For these companies to pay, they have to continue operating to make a profit in which an agreed amount would be set aside and allocated for payment of lawsuits. At the same time, there will be a queue for those making such lawsuits. The queue will be made in a manner wherein the asbestos companies could continue to operate and pay their indemnities without having to go